United Trades FCU
a brand big enough to grow on
United Trades Federal Credit Union is a financial institution with a clear mission and a bold vision for the future. Focused on meeting the banking needs of skilled trades union members, United Trades is poised to expand beyond their initial Portland, Oregon catchment area. The strategy: Build a digital delivery platform as strong as their mission so skilled trades workers can bank with United Trades—no matter where they live. The brand we’ve built for expanding the credit union is already paving the way.
Hardhats are walking billboards—and their wearers brand ambassadors—for United Trades.
In just 10 months:
-digit deposit growth
new accounts and loans booked
increase in out-of-market member growth