What do you do when a relatively small college gains national recognition? You market the hell out of it (obviously). But it’s how you do it that can mean the difference between a seal on a recruitment ad—and a real competitive advantage. For long-time client Molloy College, we’re leveraging their ranking as Money® magazine’s #1 Value All-Star in the Nation as the first phase of a new strategy designed to elevate the College’s brand and generate broad awareness of this prestigious accolade to a more expansive audience of influencers.
Molloy College (Where. Here.)
Branding, Print Ads, Broadcast, Outdoor, Digital, Website